Unify Pricing
& Promotions

Price & Promotions Optimisation

Price Optimisation

Optimise pricing strategies and improve margins

Planning and executing the best pricing strategies is an ongoing challenge for many retailers. Expanded product ranges, changing competitor offers, fluctuating supplier costs and frequent promotions create considerable complexity, especially if you are trying to manage price across thousands of products and hundreds of stores on a daily basis.

Our pricing optimisation solution is proven to improve revenue and gross margin by 2-6%.

Pricing Lifecycle Optimisation

Our Pricing Lifecycle Optimisation approach allows you to manage price, promotions and markdowns in one integrated environment.

Our price optimisation solution combines science with your business rules to simulate, manage and optimise pricing and get to the right price, in every channel, every day – protecting your margins without destroying price perception.

Promotions Optimisation

Avoid over-promotion and select the best offers

Without a structured approach, margins are easily eroded due to excessive promotions.

We help you break the cycle of over-promotion by understanding its true effects. We capture elasticity, halo and cannabilisation effects, avoiding promotions that erode cash margin generation.

Our clients typically achieve margin and revenue improvements
of 2-10% by optimising promotions.

Markdown Optimisation

Optimise markdowns to clear stock profitably

Clearing inventory profitably can be an ongoing challenge. We help you create markdowns that maximise sell-through and cash margin within a company-wide approval workflow.

Our powerful optimisation engine can recommend the right discount for the right product, in the right channel, at the right time to meet your inventory and profit goals.

Our clients can typically reduce markdown spend by 5-10%
by optimising the timing and depth of markdowns.

That’s not all

demand planning

KPI Dashboard

Dynamic rules
and policies

Advanced forecasting and analytics

Alerts and recommendations


Contact us for a complimentary consultation and let us show you what we can do.

Get in touch

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