Ali Athar
It is becoming increasingly difficult to justify identical pricing all over the country. Post-Brexit, we will have to see an increase of differential pricing if we’re to keep up.
It is becoming increasingly difficult to justify identical pricing all over the country. Post-Brexit, we will have to see an increase of differential pricing if we’re to keep up.
How should retailers react to the competitor pricing challenge? What options are open to traders who have to deal with competitive pricing on a day-to-day basis?